To convert more customers through blogging, you need to write about topics that interest your audience. If you’re struggling with this step, several tools can help you discover topics for your blog in Panama that are frequently shared on social media and searched for via Google.

Google Keyword Planner

Google Keyword Planner, a free tool, shows you terms people are searching for on Google that relate to a keyword. You can use these relevant terms to find topics for your blog posts.

Facebook Groups

In relevant Facebook groups, you can often discover interesting blog ideas from questions members ask. When you see a question that has been asked many times, you can add it to your worksheet as a potential blog topic.

Quora

Quora is a hub of questions and answers, and an excellent way to find out what questions people are asking about your niche. To get started with Quora, log in with your Google account.

Rank Possible Topics for your blog in Panama to Determine Top Performers

Based on your research, you can decide which blog post topics you’ll add to your editorial calendar. To help you decide, create a spreadsheet to track the topics and questions that seem to be popular. Pulling together the following details in your spreadsheet will help you identify which topics are a good fit for your blog:

Write for Readability

When writing a blog post, you might jump right in and start writing. However, with this approach, you risk rambling on and on and forgetting the original points you want to make. To write an easy-to-read post, start by planning and organizing your thoughts and then break the details into manageable chunks.

Offer a Supplemental Content Upgrade

Now that you’ve set the foundation for your post, it’s time to build your audience and get more subscribers. Remember that your goal for blogging isn’t readers, but customers. You want your blog content to be the first step in someone’s journey toward becoming a customer. That’s where content upgrades come in.

A content upgrade is bonus content that your readers receive in exchange for their email address. Content upgrades are similar to lead magnets in that you encourage people to opt-in. They’re powerful marketing tools because they’re relevant to both your article and the intent of your readers.