{"id":11560,"date":"2024-12-18T18:36:45","date_gmt":"2024-12-18T23:36:45","guid":{"rendered":"https:\/\/optimizedpaginasweb.com\/?page_id=11560"},"modified":"2025-04-09T15:35:24","modified_gmt":"2025-04-09T20:35:24","slug":"pay-per-click-package-in-panama","status":"publish","type":"page","link":"https:\/\/optimizedpaginasweb.com\/en\/pay-per-click-package-in-panama\/","title":{"rendered":"Pay per Click Package in Panama"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"11560\" class=\"elementor elementor-11560 elementor-10479\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-47325e6 e-flex e-con-boxed e-con e-parent\" data-id=\"47325e6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a5a50d elementor-widget elementor-widget-heading\" data-id=\"1a5a50d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Pay per Click Package\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bc5e95 elementor-widget elementor-widget-text-editor\" data-id=\"4bc5e95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4><span style=\"color: #ffffff;\">Pay Per Click Campaigns in Panama<\/span><\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bec544 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7bec544\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f4bf12 e-con-full e-flex e-con e-child\" data-id=\"5f4bf12\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-005fe14 elementor-widget elementor-widget-ucaddon_underline_animated_button\" data-id=\"005fe14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_underline_animated_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Underline Animated Button -->\n<style>\/* widget: Underline Animated Button *\/\n\n#uc_underline_animated_button_elementor_005fe14{\n  min-height: 1px;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a {\n  padding: 0.7em calc(0.7em * 1.2);\n  display: inline-flex;\n  border: 3px solid transparent;\n  position: relative;\n  cursor: pointer;\n  text-decoration:none;\n  align-items: center;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a .text,\n#uc_underline_animated_button_elementor_005fe14 a .icon{\n  transform: translate3d(0, 5px, 0);\n  display: block;\n  transition: transform 0.4s cubic-bezier(0.2, 0, 0, 1) 0.4s;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a:after {\n  position: absolute;\n  content: '';\n  bottom: -3px;\n  left: calc(0.7em * 1.2);\n  right: calc(0.7em * 1.2);\n  height: 3px;\n  background: #00A6A6;\n  transition: transform 0.8s cubic-bezier(1, 0, 0.37, 1) 0.2s, right 0.2s cubic-bezier(0.04, 0.48, 0, 1) 0.6s, left 0.4s cubic-bezier(0.04, 0.48, 0, 1) 0.6s;\n  transform-origin: left;\n}\n\n#uc_underline_animated_button_elementor_005fe14 .line {\n  position: absolute;\n  background: #00A6A6;\n}\n\n#uc_underline_animated_button_elementor_005fe14 .line.-right, \n#uc_underline_animated_button_elementor_005fe14 .line.-left {\n  width: 3px;\n  bottom: -3px;\n  top: -3px;\n  transform: scale3d(1, 0, 1);\n}\n\n#uc_underline_animated_button_elementor_005fe14 .line.-top, \n#uc_underline_animated_button_elementor_005fe14 .line.-bottom {\n  height: 3px;\n  left: -3px;\n  right: -3px;\n  transform: scale3d(0, 1, 1);\n}\n\n#uc_underline_animated_button_elementor_005fe14 .line.-right {\n  right: -3px;\n  transition: transform 0.1s cubic-bezier(1, 0, 0.65, 1.01) 0.23s;\n  transform-origin: top;\n}\n\n#uc_underline_animated_button_elementor_005fe14 .line.-top {\n  top: -3px;\n  transition: transform 0.08s linear 0.43s;\n  transform-origin: left;\n}\n\n#uc_underline_animated_button_elementor_005fe14 .line.-left {\n  left: -3px;\n  transition: transform 0.08s linear 0.51s;\n  transform-origin: bottom;\n}\n\n#uc_underline_animated_button_elementor_005fe14 .line.-bottom {\n  bottom: -3px;\n  transition: transform 0.3s cubic-bezier(1, 0, 0.65, 1.01);\n  transform-origin: right;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a:hover .text,\n#uc_underline_animated_button_elementor_005fe14 a:active .text,\n#uc_underline_animated_button_elementor_005fe14 a:hover .icon,\n#uc_underline_animated_button_elementor_005fe14 a:active .icon{\n  transform: translate3d(0, 0, 0);\n  transition: transform 0.6s cubic-bezier(0.2, 0, 0, 1) 0.4s;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a:hover:after,\n#uc_underline_animated_button_elementor_005fe14 a:active:after {\n  transform: scale3d(0, 1, 1);\n  right: -3px;\n  left: -3px;\n  transform-origin: right;\n  transition: transform 0.2s cubic-bezier(1, 0, 0.65, 1.01) 0.17s, right 0.2s cubic-bezier(1, 0, 0.65, 1.01), left 0s 0.3s;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a:hover .line,\n#uc_underline_animated_button_elementor_005fe14 a:active .line {\n  transform: scale3d(1, 1, 1);\n}\n\n#uc_underline_animated_button_elementor_005fe14 a:hover .line.-right,\n#uc_underline_animated_button_elementor_005fe14 a:active .line.-right {\n  transition: transform 0.1s cubic-bezier(1, 0, 0.65, 1.01) 0.2s;\n  transform-origin: bottom;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a:hover .line.-top,\n#uc_underline_animated_button_elementor_005fe14 a:active .line.-top {\n  transition: transform 0.08s linear 0.4s;\n  transform-origin: right;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a:hover .line.-left,\n#uc_underline_animated_button_elementor_005fe14 a:active .line.-left {\n  transition: transform 0.08s linear 0.48s;\n  transform-origin: top;\n}\n\n#uc_underline_animated_button_elementor_005fe14 a:hover .line.-bottom,\n#uc_underline_animated_button_elementor_005fe14 a:active .line.-bottom {\n  transition: transform 0.5s cubic-bezier(0, 0.53, 0.29, 1) 0.56s;\n  transform-origin: left;\n}\n\n#uc_underline_animated_button_elementor_005fe14 .icon{\n  transition: all cubic-bezier(0.2, 0, 0, 1) 0.4s;\n}\n\n<\/style>\n\n\n<div id=\"uc_underline_animated_button_elementor_005fe14\" class=\"portfolio-experiment underline_animated_button\">\n  <a class=\"underline_animated_button-link\" href=\"https:\/\/optimizedpaginasweb.com\/en\/portafolio-web\/\" >\n    <div class=\"icon\"><i class='fas fa-th'><\/i><\/div>\n    <div class=\"text\">Portfolio<\/div>\n    <div class=\"line -right\"><\/div>\n    <div class=\"line -top\"><\/div>\n    <div class=\"line -left\"><\/div>\n    <div class=\"line -bottom\"><\/div>\n  <\/a>\n<\/div>\n<!-- end Underline Animated Button -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f3d683 elementor-widget elementor-widget-spacer\" data-id=\"4f3d683\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b692bcf e-flex e-con-boxed e-con e-parent\" data-id=\"b692bcf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-737d7e3 elementor-widget elementor-widget-text-editor\" data-id=\"737d7e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Only a carefully planned and managed Pay per Click Package in Panama will reach your business goals. We will help you choose, set-up and optimise your Pay per Click Package in Panama.<\/p><p>A pay per click (PPC) campaign is a highly targeted form of advertising. Offering high quality advertisements to your target audience will lead to a successful PPC campaign. Ideally you would reach exactly the right audience that is keen to know more about your products or services and pay as little as possible for the clicks. That is why it requires an expert to run an efficient PPC campaign.<\/p><p>Our Pay per Click Package in Panama team has a deep understanding of how PPC works and we have mastered the skills of audience targeting, keywords, writing persuasive ad copy and tracking of your campaigns.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f814a3a e-flex e-con-boxed e-con e-parent\" data-id=\"f814a3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b5f3c82 e-con-full e-flex e-con e-child\" data-id=\"b5f3c82\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19a6e4f elementor-widget elementor-widget-heading\" data-id=\"19a6e4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is a Google Ads campaign?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eebd3b2 elementor-widget elementor-widget-text-editor\" data-id=\"eebd3b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Previously known as Google Adwords, it is a platform that allows you to run Pay Per Click (PPC) advertising campaigns on different <a href=\"https:\/\/about.google\/products\/\" target=\"_blank\" rel=\"noopener\">Google services<\/a> in two modalities: Search and Display.<\/p><p>Search ads allow you to show your business to users who are actively searching for the keywords you selected. If you own a furniture business, you want your ad to appear every time a user types \u201cfurniture sales in Panama\u201d into the search engine.<\/p><p>These ads allow you to capture potential customers who are looking for information about your business and are in the research stages for the different options offered by the market. Text ads are marked with a small \u201cAd\u201d label next to it.<\/p><p>Display ads are placed as images or banners on websites that your target audience might visit. Following the example above, a furniture business might want to promote itself on specialized interior design blogs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-da8e97e e-con-full e-flex e-con e-child\" data-id=\"da8e97e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2ec094 elementor-widget elementor-widget-template\" data-id=\"b2ec094\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"11054\" class=\"elementor elementor-11054 elementor-2014 elementor-2014\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-3877303 e-flex e-con-boxed e-con e-parent\" data-id=\"3877303\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d98c63 elementor-widget elementor-widget-heading\" data-id=\"5d98c63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Leave us your contact information<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f57835 elementor-widget elementor-widget-text-editor\" data-id=\"3f57835\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We are one click away from transforming your digital marketing with a customized plan.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4dd09b4 elementor-button-align-center elementor-widget elementor-widget-form\" data-id=\"4dd09b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Service Form\" aria-label=\"Service Form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"11054\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"4dd09b4\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Catalogue Design Panama | Optimized Corporation Panama\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"11418\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tName*\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Name*\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tE-mail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"E-mail\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_3fe84b5 elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_3fe84b5\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tPhone\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_3fe84b5]\" id=\"form-field-field_3fe84b5\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Phone\" required=\"required\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Only numbers and phone characters (#, -, *, etc) are accepted.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Send<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"unlimited-elements-background-overlay\" data-forid=\"3877303\" data-location=\"back\" style=\"display:none\">\n\t\t\t<template>\n\t\t\t\n<!-- start Animated Gradient Background -->\n<style>\/* widget: Animated Gradient Background *\/\n\n#uc_gradient_animation_bg_addon23403 {\n\tbackground: linear-gradient(-45deg, #375CA6, #00A6A6, #CE7B91, #393A56);\n\tbackground-size: 400% 400%;\n\tanimation: uc_gradient_animation_bg_addon23403gradient 15s ease infinite;\n\tposition:absolute;\n\ttop:0px;\n\tleft:0px;\n\tbottom:0px;\n\tright:0px;\n}\n\n@keyframes uc_gradient_animation_bg_addon23403gradient {\n\t0% {\n\t\tbackground-position: 0% 50%;\n\t}\n\t50% {\n\t\tbackground-position: 100% 50%;\n\t}\n\t100% {\n\t\tbackground-position: 0% 50%;\n\t}\n}\n\n<\/style>\n\n<div id=\"uc_gradient_animation_bg_addon23403\">\n<\/div>\n<script type=\"text\/javascript\"  id=\"ue_script_gradient_animation\">\n\n\/* Animated Gradient Background scripts: *\/ \n\n\n<\/script>\n<!-- end Animated Gradient Background -->\t\t\t<\/template>\n\t\t<\/div>\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-562dc44 e-flex e-con-boxed e-con e-parent\" data-id=\"562dc44\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89b8b98 elementor-widget elementor-widget-heading\" data-id=\"89b8b98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Management Plan - First Month<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-911bf98 elementor-icon-list--layout-inline elementor-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"911bf98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Google Ads Account Setup<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Competitor Ad Analysis<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Campaign and ad group structure<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Keyword List Setup<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Content writing for Ads<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Keyword List Optimization<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Budget and auction management<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Landing page optimization<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Setting up tracking code<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Google Analytics Code Setup<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Monthly performance reports<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35f29f1 e-flex e-con-boxed e-con e-parent\" data-id=\"35f29f1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb73e8d elementor-widget elementor-widget-heading\" data-id=\"cb73e8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is the price of an ad on Google?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40c6bc8 elementor-widget elementor-widget-text-editor\" data-id=\"40c6bc8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The short answer depends on what your competition is developing in their search engine marketing strategy in Panama. The long answer is that Google Ads can be a bit expensive if you are in a highly competitive business, such as the hotel industry in Panama, many hotels not only compete with their national rivals, but with specialized reservation sites that have large budgets to invest in traditional and online advertising.<\/p><p>At Optimized Corporation we have developed a methodology that allows us to help our clients in highly competitive industries. The key is to make an optimized and well-designed Google Ads campaign focused on specific niches within your target audience.<\/p><p>Also one of the advantages of using Google Ads is that we can restrict your daily budget, maximum bids per click and more to control the budget penny by penny.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9d772d0 e-flex e-con-boxed e-con e-parent\" data-id=\"9d772d0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bc44064 e-con-full e-flex e-con e-child\" data-id=\"bc44064\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36b582b elementor-widget elementor-widget-video\" data-id=\"36b582b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=BoglOr79uQM&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a15203b e-con-full e-flex e-con e-child\" data-id=\"a15203b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ce52a5 elementor-widget elementor-widget-heading\" data-id=\"5ce52a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why advertise on Google in Panama?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1758024 elementor-widget elementor-widget-text-editor\" data-id=\"1758024\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>One of the great benefits of search engine marketing, especially on Google, is that it is 100% measurable, unlike traditional advertising on TV or radio, which requires expensive market research to measure.<\/p><p>It is also flexible, because it responds to keywords that identify the business or brand to be promoted, for example \u201cfurniture sales in Panama\u201d, \u201cfurniture store in Panama\u201d or \u201csofas sales in Panama\u201d, the possibilities are as wide as the products or services your business offers.<\/p><p>The biggest difference between people who find a business through Google Ads and people who find it with other forms of online advertising is their intention.<\/p><p>On social media, people are not actively searching for ads. They are not looking for solutions to the problems that affect their lives. They are looking for baby pictures and vacation photos and family updates. And when they receive an ad they don\u2019t want to see, there is a possibility of what they consider more of a nuisance than a solution.<\/p><p>This is what differentiates Google Panama marketing from social media. Remember, it&#8217;s the thought that counts!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b1d0be e-flex e-con-boxed e-con e-parent\" data-id=\"4b1d0be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11078ae elementor-widget elementor-widget-heading\" data-id=\"11078ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Types of ads in Google <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8915fe5 elementor-widget elementor-widget-text-editor\" data-id=\"8915fe5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>These are some of the ad types that we can offer as a Google Ads agency and Google partner:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31c9125 e-flex e-con-boxed e-con e-parent\" data-id=\"31c9125\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1d59288 e-con-full e-flex e-con e-child\" data-id=\"1d59288\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e1d3a6 elementor-widget elementor-widget-heading\" data-id=\"0e1d3a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Search<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec6f3d8 elementor-widget elementor-widget-text-editor\" data-id=\"ec6f3d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Search ads are text ads that appear on Google results pages. As an example, a search for \u201cflower delivery\u201d returns results marked as ads.<\/p><p>These were the first ads offered by the Google Adwords service. The benefit of Search ads is that you are showing your ad where most people search for information first: on Google. And Google shows your ad in the same format as other results (except for denoting it as an \u201cAd\u201d) so that users are used to seeing and clicking on the results.<\/p><p>The search network, which includes Google search results pages, other Google sites like Maps and Shopping, and partner sites.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46eb55b e-con-full e-flex e-con e-child\" data-id=\"46eb55b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a796a70 elementor-widget elementor-widget-heading\" data-id=\"a796a70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Display<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b515dd2 elementor-widget elementor-widget-text-editor\" data-id=\"b515dd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This type of Google Ads Panama ad takes advantage of the large number of websites that want to make money from their content to display their ads. The benefit to the website owner is that they get paid per click or impression on the ads, while the benefit to advertisers is that they can get their content in front of audiences aligned with their personas.<\/p><p>They are typically image ads that draw users&#8217; attention away from the content on the web page.<\/p><p>And there are a variety of different ways they appear. First, your ad can appear on third-party websites as a banner, and also on other sites like YouTube, Blogger, and Gmail, in addition to thousands of partner websites on the Internet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-84c26d9 e-con-full e-flex e-con e-child\" data-id=\"84c26d9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a31a11 elementor-widget elementor-widget-heading\" data-id=\"5a31a11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Video<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e85f29 elementor-widget elementor-widget-text-editor\" data-id=\"1e85f29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It&#8217;s one of the newest Google Adwords advertising services and the most complex so few Google advertising agencies offer it (or do it well). Video ads are shown before or after (and sometimes in the middle of) YouTube videos. Remember, YouTube is also a search engine.<\/p><p>The right keywords will put you in front of a video, interrupting the user&#8217;s behavior just enough to grab their attention so you have very little time to grab their attention and the setup has to be perfect.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0bca4a8 e-flex e-con-boxed e-con e-parent\" data-id=\"0bca4a8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-adad486 elementor-widget elementor-widget-heading\" data-id=\"adad486\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How does Google Ads work?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3995e57 elementor-widget elementor-widget-text-editor\" data-id=\"3995e57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Google Ads works on an auction system, which takes place every time a user performs a keyword search.<\/p><p>To win the auction and see your Google ad appear for relevant keywords depends on whether your website is optimized for that keyword and the amount you bid for the keyword.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13ee275 elementor-widget elementor-widget-heading\" data-id=\"13ee275\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is the Google Ads campaign structure?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a447548 e-flex e-con-boxed e-con e-parent\" data-id=\"a447548\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f2f861a e-con-full e-flex e-con e-child\" data-id=\"f2f861a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce3be73 elementor-widget elementor-widget-text-editor\" data-id=\"ce3be73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>At Optimized, we structure Google ad campaigns in Panama with an analysis that allows us to know how to optimize our client&#8217;s budget:<\/li><li>PPC Audit: We create a baseline for the current PPC website performance based on current analytics, landing pages, and campaign statistics.<\/li><li>Keywords Research: We define potential keywords according to the business goals outlined in the project brief and the opportunities found in the PPC Audit.<\/li><li>Competitive Analysis: We define the PPC competition based on keyword research and determine areas of opportunity and risk.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dbe350b e-con-full e-flex e-con e-child\" data-id=\"dbe350b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7889b2a elementor-widget elementor-widget-text-editor\" data-id=\"7889b2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We then decide whether the campaign should be Search, Display, Video, or a combination, depending on the campaign&#8217;s objectives.<\/p><p>We can also adjust a campaign based on:<\/p><ul><li>Keywords or phrases related to your products and services.<\/li><li>Location, age, and language: Your ad will only be seen by people who are in the geographic area, are of the same age, and speak the language of your target audience.<\/li><li>Days and hours: If your target audience will only contact you during office hours, then why have an ad at 10pm?<\/li><li>Device: It can be a computer, a smartphone, or a tablet.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-88af368 e-flex e-con-boxed e-con e-parent\" data-id=\"88af368\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dad6c7d e-con-full e-flex e-con e-child\" data-id=\"dad6c7d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ed60b7 elementor-widget elementor-widget-image\" data-id=\"9ed60b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/optimizedpaginasweb.com\/wp-content\/uploads\/2024\/12\/ppc-panama.webp\" class=\"attachment-large size-large wp-image-10483\" alt=\"\" srcset=\"https:\/\/optimizedpaginasweb.com\/wp-content\/uploads\/2024\/12\/ppc-panama.webp 800w, https:\/\/optimizedpaginasweb.com\/wp-content\/uploads\/2024\/12\/ppc-panama-300x158.webp 300w, https:\/\/optimizedpaginasweb.com\/wp-content\/uploads\/2024\/12\/ppc-panama-768x403.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9902b29 e-con-full e-flex e-con e-child\" data-id=\"9902b29\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-98eb975 elementor-widget elementor-widget-heading\" data-id=\"98eb975\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to make a budget for Google Ads?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f3ac0a elementor-widget elementor-widget-text-editor\" data-id=\"0f3ac0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Para tener una campa\u00f1a exitosa en Google Ads se debe definir el presupuesto a pagar al buscador. Este es un paso clave y para realizarlo hay que seguir los siguientes pasos:<\/p><ul><li>Definir los objetivos a lograr y las m\u00e9tricas de los mismos, porque el costo ser\u00e1 diferente si se espera 20 clicks por d\u00eda o 500 clicks por d\u00eda.<\/li><li>Definir el p\u00fablico objetivo: se debe seleccionar los datos demogr\u00e1ficos los intereses y el comportamiento, porque puede ser que solamente le interese personas que vivan en una zona de la ciudad o que est\u00e9n navegando en un sitio web espec\u00edfico.<\/li><li>Elegir las palabras clave m\u00e1s importantes: Hay que definir cu\u00e1les ser\u00e1n las m\u00e1s relevantes y efectivas dado que una campa\u00f1a puede tener desde 10 palabras claves en adelante, pudiendo llegar a tener 200 palabras dependiendo de la naturaleza de su negocio y lo que va publicitar. Por esto, al tener esta informaci\u00f3n podemos determinar el costo aproximado por palabra clave dentro de la subasta de Google para ciertos p\u00fablicos.<\/li><\/ul><p>As\u00ed es posible determinar cu\u00e1l ser\u00e1 el presupuesto total y el rendimiento esperado para campa\u00f1as y grupos de anuncios espec\u00edficos. Luego de iniciada la campa\u00f1a es necesario analizar dicho rendimiento y hacer cambios que aseguren que los fondos se est\u00e9n gastando de la forma m\u00e1s efectiva.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a14955 e-flex e-con-boxed e-con e-parent\" data-id=\"3a14955\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e9d3cb elementor-widget elementor-widget-heading\" data-id=\"2e9d3cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEM + SEO a powerful combination<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-076b1e2 e-flex e-con-boxed e-con e-parent\" data-id=\"076b1e2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-00bbdba e-con-full e-flex e-con e-child\" data-id=\"00bbdba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8eecc3 elementor-widget elementor-widget-text-editor\" data-id=\"f8eecc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Are SEO and SEM digital marketing? Yes. SEO is the optimization of your website for search engines and SEM is marketing within the search engine itself. In other words, SEO increases visits to your website by making the site appear higher in Google search results, while SEM digital marketing increases the visibility of your site through paid ads such as Google Ads.<\/p><p>In the digital marketing industry, there is a constant debateabout\u00a0 whether an SEO effort is part of an SEM strategy or vice versa, at Optimized Corporation, as a Google Adwords agency, we like to see it as two parts of the same goal: attracting visitors to your website, potential customers to your business and growing your business, so we are going to suggest both strategies.<\/p><p>The best way to approach it will depend on several factors:<\/p><ul><li>The nature of your business<\/li><li>The current state of your website<\/li><li>The competition<\/li><li>The budget<\/li><\/ul><p>SEO is generally the best marketing tactic to get lasting results, while SEM will give you immediate results that will last as long as you invest in Google ads in Panama.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e52be7d e-con-full e-flex e-con e-child\" data-id=\"e52be7d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0fb5c71 elementor-widget elementor-widget-image\" data-id=\"0fb5c71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"713\" height=\"467\" src=\"https:\/\/optimizedpaginasweb.com\/wp-content\/uploads\/2024\/12\/seo_sem.webp\" class=\"attachment-large size-large wp-image-10491\" alt=\"ppc panama\" srcset=\"https:\/\/optimizedpaginasweb.com\/wp-content\/uploads\/2024\/12\/seo_sem.webp 713w, https:\/\/optimizedpaginasweb.com\/wp-content\/uploads\/2024\/12\/seo_sem-300x196.webp 300w\" sizes=\"(max-width: 713px) 100vw, 713px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Pay per Click Package Pay Per Click Campaigns in Panama Portfolio Only a carefully planned and managed Pay per Click Package in Panama will reach your business goals. We will help you choose, set-up and optimise your Pay per Click Package in Panama. A pay per click (PPC) campaign is a highly targeted form of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-11560","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/optimizedpaginasweb.com\/en\/wp-json\/wp\/v2\/pages\/11560","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/optimizedpaginasweb.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/optimizedpaginasweb.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/optimizedpaginasweb.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/optimizedpaginasweb.com\/en\/wp-json\/wp\/v2\/comments?post=11560"}],"version-history":[{"count":52,"href":"https:\/\/optimizedpaginasweb.com\/en\/wp-json\/wp\/v2\/pages\/11560\/revisions"}],"predecessor-version":[{"id":12603,"href":"https:\/\/optimizedpaginasweb.com\/en\/wp-json\/wp\/v2\/pages\/11560\/revisions\/12603"}],"wp:attachment":[{"href":"https:\/\/optimizedpaginasweb.com\/en\/wp-json\/wp\/v2\/media?parent=11560"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}