How To Determine If Your Competitors Are Investing In SEO?
SEO for web pages in Panama guarantees that your company appears organically in the first Google search results.
Step 1: Page Title Review
You’ll know a website is not investing in SEO if you find any of the following:
• Missing webpage Titles on all or many key pages
• Only the business name used as the Title of all or many key webpages
• One duplicated Title used across the entire website
• Many duplicated Titles on key webpages
• Generic Titles that do not include a relevant keyword
Step 2: Website Structure Review
One of the biggest mistakes we see when conducting SEO Audits is when businesses try to rank just one service or product page, instead of individual service or product pages.
It’s important to have individual product and service pages if you want to have a shot at ranking when prospects search for those products or services. So step 2 is a fairly quick and easy test. Does the website have individual pages for each product or service? Or does the website have just one “Services” or “Products” page?
Step 3: Links Review
One major off-page SEO factor is the quantity and quality of links from other websites. Generally speaking, the more links from other websites the better because that is a signal to Google that you’re providing high quality information, products and services. There are many other factors, but links are one of the biggest signs that a business is investing in SEO.
To find out use Link Explorer.
Step 4: Local Business Profiles Review
Business profiles on Google My Business, Yelp, Facebook, and all the other major business directories online need to be complete, accurate, and up-to-date with your business information.
Step 5: Blog Review
Of all the steps, this one is the easiest to check. Does the website have an active blog? While a blog alone does not improve your chances of ranking, it is a good sign that the business is investing in ongoing SEO.
Every new blog article is another opportunity to rank in Google and have success with SEO for web pages in Panama
Blogging is a natural way to educate and build trust with your prospects, which ultimately leads to higher website conversion rates. By publishing high-quality information on your blog, prospects will view your business as the authority in your industry and be more likely to choose you over your competitors.